Privacy Policy
Effective Date: 01/01/2026
Last Updated: 01/01/2026
This Privacy Policy explains how So What Digital LLC (“So What Digital,” “we,” “us,” or “our”) collects, uses, discloses, and protects information obtained through our website www.sowhatdigital.com (the “Website”) and in connection with our digital marketing and advertising services.
By accessing or using our Website or engaging with our services, you agree to the practices described in this Privacy Policy.
1. Introduction & Scope
This Privacy Policy applies to information collected through our Website, contact forms, lead forms, email communications, and business interactions.
So What Digital is a digital marketing and advertising services provider serving businesses and brands (B2B).
We do not display or serve third-party advertisements on our Website. Advertising activities performed by us occur on external platforms on behalf of our clients and are governed by those platforms’ own privacy policies.
2. Information We Collect
We may collect the following categories of information:
a. Information You Provide Voluntarily
- Name and job title
- Company name
- Business email address and phone number
- Website URL and business details
- Information submitted via contact or lead forms
b. Client & Campaign Information
When providing services to clients, we may access or process:
- Advertising account identifiers (as authorized by the client)
- Campaign settings, performance metrics, and reports
- Creative assets and marketing materials supplied by the client
This information is processed solely to provide contracted services.
c. Technical & Usage Information (Website Only)
- IP address
- Browser and device type
- Pages visited and referring URLs
- Date and time of visits
d. Cookies & Similar Technologies
Our Website may use:
- Essential cookies
- Analytics and performance cookies
These are used only for website functionality, analytics, and lead attribution, not for serving ads.
3. How We Use Information
We use information for legitimate business purposes, including to:
- Respond to inquiries and generate business leads
- Communicate with prospective and existing clients
- Deliver and manage digital marketing services
- Analyze website usage and improve functionality
- Send service-related or marketing communications
- Comply with legal and contractual obligations
4. Advertising & Tracking Technologies
Website Use
So What Digital does not run advertising, remarketing, or ad monetization on its Website.
Any cookies or tracking technologies used on the Website are limited to:
- Analytics (e.g., traffic and engagement measurement)
- Website performance and optimization
Client Advertising Services
We manage advertising campaigns on third-party platforms (e.g., search engines, social media networks, programmatic/DSP platforms) on behalf of our clients.
- Ads are not delivered via our Website
- Data collected through those platforms is governed by the respective platform’s privacy policy
- We act only according to client instructions and platform terms
5. Third-Party Services
We may use trusted third-party service providers for:
- Website analytics
- Email communication and CRM tools
- Advertising platforms and demand-side platforms (DSPs)
- Cloud hosting, security, and IT services
These providers process data only as necessary to perform services for us and under appropriate confidentiality obligations.
6. Data Sharing & Disclosure
We may share information in the following situations:
- With clients, as necessary to deliver marketing and advertising services
- With vendors and service providers supporting our operations
- To comply with legal obligations, court orders, or regulatory requests
- To protect rights, security, and operations, including fraud prevention
- In business transactions, such as mergers or acquisitions
We do not sell personal information.
7. Data Retention
We retain information only for as long as necessary to:
- Fulfill the purposes outlined in this Policy
- Provide services and maintain business records
- Comply with legal, tax, and contractual obligations
Retention periods vary depending on data type and applicable requirements.
8. User Rights & Choices
Subject to applicable laws (including GDPR- and CCPA-style principles), users may have the right to:
- Request access to their information
- Request correction or updates
- Request deletion of information
- Opt out of marketing communications
Requests may be submitted to support@sowhatdigital.com. Identity verification may be required before processing requests.
9. Data Security
We implement reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, misuse, loss, or disclosure. Despite these measures, no system can be guaranteed to be completely secure.
10. International Data Transfers
Our business operations and service providers may be located in the United States or other countries. Information may be transferred and processed outside your jurisdiction in accordance with applicable data protection laws.
11. Children’s Privacy
Our Website and services are intended for business use and are not directed to individuals under the age of 13. We do not knowingly collect personal information from children.
12. Policy Updates
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date. Continued use of the Website constitutes acceptance of the updated Policy.
13. Contact Information
So What Digital LLC
Website: www.sowhatdigital.com
Email: support@sowhatdigital.com
Jurisdiction: Wyoming, United States
